KARACHI: In response to the persistent decline in sales within Pakistan’s automotive sector, Pak Suzuki Motor Company (PSMC) has introduced a new exchange offer aimed at rejuvenating sales momentum, enabling customers to trade in their old vehicles for a brand new Suzuki Wagon R.
Branded as the ‘Purani do, Nai Lo’ offer, Suzuki Pakistan describes it as a pathway to “upgrading to endless joy,” inviting customers to exchange their old cars for the latest WagonR model, coupled with an exchange bonus of Rs 150,000.
Interested individuals are encouraged to either visit their nearest Suzuki dealership or access the company’s website for comprehensive details regarding this promotion.
It’s worth noting that these initiatives are a direct response to the downturn in sales and profit margins experienced by the company. According to the Pakistan Automotive Manufacturers Association (PAMA), Pak Suzuki’s annual sales have witnessed a substantial 27% decline. Last month’s sales figures reflect this trend, with the company registering 4101 vehicle sales compared to 5628 units sold during the corresponding period last year.
